News You Can Lose...Media, Technology, etc.

Wednesday, December 13, 2006


Practice What You Preach

Okay, so the camera phone picture is lousy, but it's clear enough to see that there's not URL listed in this as that I found in the back of a recent issue of Money magazine. That's a problem for any business circa 2006, let alone one promising to make you boatloads of money by marketing...on the Internet.

Wednesday, November 15, 2006

Friday, November 10, 2006

Hollywood as the new Detroit

Jerry Seinfeld speaking at the FourSquare conference:

“I think of the entertainment industry and Detroit similarly,” Mr. Seinfeld said as he dressed down the television executives in the room for not being bolder in their programming. “They don’t have confidence in their instincts. Maybe they don’t have instincts to be confident in?”

Wednesday, November 08, 2006

The Times on MTV's Laguna Beach

Anyone out of high school forced to watch more than an hour of “Laguna Beach” might possibly feel the urge to beat themselves about the head with a large stick.


Speaking from personal experience, I'd say it's more like five minutes...

I also like this, from MTV flak about local complaints about the way their town is being depicted:

“This show is about seven kids whose parents consented to their involvement and who themselves consented,” Ms. Black said. “We never represented this show as depicting the town of Laguna Beach.”


Right. That's why it's called "Laguna Beach"!

Wednesday, October 11, 2006

The problem with online video ads

I just watched a one minute, 13 second-long video on The New York Times, but before I did I had to watch a 30-second ad. That's too much ad for not enough content.

So I have to wonder how YouTube could ever do pre-roll ads, even 10 or 15-second ones. A key to YouTube's success is its speed and any little speed bump means fewer videos watched. I, like everyone, am curious to see what Google will do here.

Monday, October 09, 2006

Testing

1...2...3...First mobile post.



All Brookes are Not Alike

Unlike some people, I love the New York Times. That's why I cringe when I see the embarrassing results of its love for meaningless internal links. Having a dumb machine populate stories with useless links wastes readers' time and hurts the Times' credibility.

In this story about FHM and Brooke Hogan, the Times offers this link off of Brooke.

Tuesday, October 03, 2006

And Here I Thought Guy Kawasaki was Cool and Hip

Clearly being at the cutting edge of tech culture doesn't necessarily extend to other elements of contemporary culture.

Yahoo! even brought in Beck to entertain the crowd on Friday night. (To be honest, I had never heard of Beck-—why, I wondered, would Yahoo! bring in the CEO of a beer company to sing?)

Clearly being at the cutting edge of tech culture doesn't necessarily extend to other elements of contemporary culture. ;-) (But, really Guy, "Loser" is more than a decade old!)

Monday, September 25, 2006

Technorati Test (I'm guessing the blog search engine will fail me again...sigh)

ConsensusBest's blog is here: ConsensusBlog
Technorati Test (I'm guessing the blog search engine will fail me again...sigh)

ConsensusBest's blog is here: ConsensusBlog
#9, Be Consistent in Your Language (it's free, too)

I love reading Seth Godin, and I plan to follow the lone one of his "8 Free Things Every Site Should Do" that I'm not already doing for ConsensusBest, specifically, create a consumer product information lens on his Squidoo site. But when, in item #3, he says to "click the button on the top right that says "build a lens," it should actually say that. Instead, I'll have to click on the button reading, "Make Your Own Page Like This."

Friday, September 22, 2006

The golden age of PR

Steve Rubel says its coming...

Thursday, September 21, 2006

Presenting...

Consensusbest.com. The site I've been working on some time is now up! It's a work in progress, but the idea is save consumers time by researching all the best product review sources and aggregating the information to come up with lists of the "Consensus Best" products at various price points. We also show you the criteria used to assess what's best and, importantly, show you local stores that carry the item. We're starting with a handful of categories including baby products and cell phones and will be rapidly adding more.

We're hoping to help provide a missing link between online product research and offline shopping, where most buying still occurs. We're starting with our home-base in the mid-Hudson Valley (though users elsewhere can still find national retailers near them) and plan to quickly expand from there.

Check it out, let me know what you think, and what ideas you have for making it better. Thanks!
TV-length ads too long for micro-videos

I just clicked on a 1 minute, 51 second video report at nytimes.com and had to first watch a 30-second ad. That's too long to wait for too short a report.

Thursday, September 14, 2006














Apples to Oranges


So, as this screenshot of Techmeme shows, the blogosphere is going ga-ga over Microsoft's new Zune media player.

Seems the only one who doesn't think it's a big deal is...Microsoft.

This screenshot is pretty much what I saw just now on their homepage (only the phone pictured was different).

When Steve Jobs gives a performance and announces new products that stuff is front and center on the Apple homepage as Jobs is speaking.

A lesson for Microsoft.

Friday, August 25, 2006

Too Much Going On


img046.jpg, originally uploaded by Bellyrub.

This is the "self-checkout" machine I confronted upon leaving the new, huge Stop n Shop (though a letter already burned out so it's the Stop n hop). What an exercise in ineffciency. No one, myself included, made it through this thing without assistance from an employee. There are three screens, including a signature screen so small and tight against the payment machine that you have to mash your fist against the machine to make your signature legible. Successive actions always require jumping to another screen. You have to specifiy credit or debit twice, in two different places. If you so much as lay a finger on the conveyor belt, the system thinks its an unscanned item and goes into lockdown. So why did I use it? Because there was only one human cashier working. Soon there will be none.

Tuesday, August 22, 2006

Questionable Design


img045.jpg, originally uploaded by Bellyrub.

For a one-day roving tool sale. Not necessarily "bad" design, just worthy of discussion. A bit cluttered, to say the least, but where the deals are good enough people will scan through these hundreds of thumbnails. Doing so made me a little dizzy. But a $90 weed wacker for $50? I'm there.

Thursday, August 10, 2006

Gee, I thought planes from the UK were the targets (headline from CNN video, no direct link):

Statement
Pres. Bush makes a statement on the disruption of a plot to blow up planes from Green Bay, WI.

Wednesday, August 09, 2006

Poor Choice of Words

Angry? AOL doesn't have the right to be angry. That's reserved for its customers. Surely, he meant to say, "ashamed" (from the NYT):

(AOL spokesman) Weinstein said he knew of no other cases thus far where users had been identified as a result of the search data, but he was not surprised. "“We acknowledged that there was information that could potentially lead to people being identified, which is why we were so angry."

AOL is taking down their walled garden years too late, and they still cling to their outdated model. And now this. Fortunately, there's a silver lining (from the Times):

Ms. Arnold says she loves online research, but the disclosure of her searches has left her disillusioned. In response, she plans to drop her AOL subscription. "We all have a right to privacy,"” she said. "“Nobody should have found this all out”"

Wednesday, July 12, 2006

Good Luck, Doc
"...after failing to buy a non-iPod FM transmitter (preferably a Belkin TuneCast II like the one I recently lost) at CompUSA, because all they carry now are FM transmitters that jack into the proprietary connections on iPods."
iPod's dominance in the mp3 player market is a self-perpetuating phenomenon. All the retailers figure you want the iPod and carry little else in the way of options. The local Circuit City's mp3 player aisle is 90 percent iPod accessories.

The player's themselves (iPods included) are all under lock and key in a case at knee level. Best Buy, which has dozens of every other kind of gadget, had about eight mp3 players, including iPods.

Both stores let you pick up and play with floor models of digital cameras, cell phones, heck, everything...except mp3 players. Everything behind lock and key. At least there were iPod's wired to the Bose speaker floor samples so you could hold one of those in your hand.

Visited both stores and left with nothing.

Monday, June 26, 2006

NYTimes Prefers Silly to Serious

The New York Times does a lot of things right online. Multimedia, lists of what stories are being searched, e-mailed, blogged. It also does a lot of things wrong, like the Times Select paywall, but chief among them is it's refusal to "pollute" the purity of the Grey Lady with outside links. This arrogance is, of course, a product of the archaic "All the News That's Fit to Print" mindset. If it's not in the Times, it's not worth knowing.

The absurdity of this thinking was revealed last week when Tom Friedman wrote a column in response to a letter from GM having to do with his thinking on global warming. Of course, this being the Times, there was no link to the letter, so you're reading the column in the dark.

Today, the flip-side of the no outside links policy is even more silly. The Times forces intrasite links inside its story to pages summarizing the paper's coverage. So, in it's piece on the Warren Buffet's boffo donations, where it refers to him as the Oracle of Omaha? You guessed it, Oracle is hot-linked to a page of Times coverage of the Redwood City software maker.

That just makes the Times look silly.

Monday, June 12, 2006

The need to keep growing will make you do funny things

If MySpacers were in career advancement mode when on the site, there wouldn't be articles like this.

Thursday, June 08, 2006

Why the Times needs to be less Select(ive)...and more inclusive

Tim Porter makes a strong case in defense of the Times Select program to monetize the NYT's popular columnists after PBS's Mark Glaser called for its end, but ultimately, I think he's wrong. As a former newspaperman, I can empathize with the desire to get paid for the value you provide your readers. (And here Porter is right to point out that commodity news should be free). But you don't have to drink the Koolaid to believe that the Web is truly disruptive.

How so?

Not long ago, the measure of a columnist's authority was where they were published. Simply put, as smart as they are and hard as they worked to get there, readers understood that columnists were worth paying attention to because they were in the Times. But it's also true that not that long ago there was little or no direct interaction between a columnist and his audience. Before e-mail, letters to the editor ran several days after the fact and, as such, were largely moot points. Discussion of their work was mostly limited to the office water cooler.

And now?

Authority comes not from being exclusive, but from being ubiquitous, from being linkable, from being part of the frey. How else to explain the rise of political blogs like Daily Kos and Instapundit. To many of their readers, their opinion matters as much or more than Dowd, Friedman et. al. But of course, the Times is still the Times and Maureen Dowd is worth paying for. So that's why the Times is making a nice piece of change on the move. That's the problem. It's so profitable that it will be hard for them to go back even when it becomes painfully obvious that Times columnists are not leading national discussions the way they were pre-Times Select. I fear it's already getting there.

And lets not forget...when you read the rest of the Times or any similar site, the news is not "free." It comes at the cost of your attention which is sold in the form of ads.

Monday, June 05, 2006

Apples to Apples Please!

OK, this is a bit stale now, but can bloggers (even smart ones) and the MSM alike please stop parroting Ryan Seacrest in telling us that there were more votes cast in the American Idol finale than any U.S. president has ever received? Comparing total votes cast to the number of votes for a single candidate is not the same. On American Idol, you can vote multiple times, from the comfort of your home, and you don't have to be 18. Oh, and convicts and non-citizens can vote too. Now I despair over the state of American Democracy just as much as the next guy, but American Idol isn't the reason.

Friday, May 26, 2006

Useless news

From the local yokel press comes word of a a guy running for the local state senate seat. He's ID'd in the head of both stories as a blogger, yet neither one sees fit to mention what he blogs about, let alone the name of his blog, let alone its URL. (They are Politicalcortex and epluribusmedia). Now I can't believe that it didn't occur to any reporter and/or editor that what someone ID'd as a blogger blogs about might be of interest to readers/voters. So is it ignorance, laziness, or the old "we're the only news source you need" refusal to link out to anyone else at all? Either way, it's absurd. The Poughkeepsie Journal, btw, is Gannett. So much for news you can use.

Tuesday, May 16, 2006

Let me get this straight...

You have to pay them more to look at porn?:

With Yahoo! Directory Submit, your request to be listed in the Directory will be reviewed and the Yahoo! editorial team will respond to you within 7 business days, for a review fee of only $299 ($600 for adult sites).
I guess that says something about how weary these poor Yahoo! editorial folks must be of looking at this stuff day in, day out.

Ouch!

The truth hurts, but I have to agree with Arrington:

Google Labs is littered with half baked and half finished products. I see little or no product vision coming out of Google, sitting fat and arrogant on it its Adsense revenues.

Friday, May 12, 2006

So much for being "local"

One of the most famous people to live in your circulation area passes and you run a Chicago Tribune story without so much as a contribution of a graf or two of quotes from locals remebering him? Where's the added value of being the "local" paper? Nowhere.

Thursday, May 11, 2006

Clever idea, but do you really want to associate a product you imbibe with a dirty street (and we all know what steam from the bowels of NYC can smell like)?

Thursday, May 04, 2006

Dumb newspaper move #453

$3.5 million to slap your name on an arena? One that doesn't even host a pro sports franchise?

Imagine what that kind of money could do for the newsroom.

Disclosure:
Before fleeing newspapers, I applied for a job at the TU and the editor straight out told me that my experience was great but that, unfortunately, it made me too "expensive." So the job went to someone straight out of school with no experience vs. my seven years. In retrospect, I owe them a debt of gratitude since I probably would have taken the job and ended up hating it.

But, my history with the paper aside, how about putting that money into hiring more and better reporters and improving the product? Then people might actually read it more.

Do you think the name Pepsi Arena ever caused someone to walk into a 7-11 planning to buy a Coke to change their mind and walk out with a Pepsi?

Do you think that Times Union Arena will make one single reader change their mind about dumping the paper because they're not happy with what's inside? Yeah, me neither.

Tuesday, May 02, 2006


Beertubbing heaven! (from the NYTimes)
The "My" generation
Technorati doesn't know I exist

I've was less than impressed with Technorati when I was a blog reader and since I've become a blogger myself I've grown even more dissatisifed. The UI is less than elegant, the pages way too cluttered with text and the results way too junked up with spam blogs.

But it is Technorati, so I went and dutifully "claimed" my blog. It never showed up in search results. After posting on Dan Gillmor's Columbia talk last week, I even went and manually pinged them to let them know of the post. Well, I just went and checked and I'm nowhere to be found in the results.

Ice Rocket found me.

So did Google Blog Search.

And Blogdigger.

This is the blogosphere equivalent of the old-fashioned habit of looking yourself up when the new phone books came. As self-indulgent as it may be, it also speaks more broadly to the quality of the results.

Technorati may have the buzz and DJ Amber's favorite blogs, but that means nothing to me if it's returning lame results.
Welcome back to the '70s

It wasn't quite the ubiquitious "No gas" sign of the embargo days of the '70s, but I when I was greeted with a "Super only" sign at the local Gulf this morning, it was the first time in a long time I'd seen such a hint of supply constraints.

Monday, May 01, 2006

Don't believe the hype

I know it's fashionable to say that any industry that doesn't immediately make its content free on the Web right away just doesn't get it. They're dinosaurs. Doomed. Newspapers? Hopeless. Hollywood? Dead.

The Chartreuse post comes via Fred Wilson who calls it one he wishes he'd written. To Fred's credit, he had a very good post this morning on the global reach of the New York Times, but I disagree about the fate of Hollywood at the hands of You Tube et al.

Certinaly these guys will change the way Hollywood makes and markets movies. But these guys and Hollywood are not mutually exclusive propositions. You Tube and others are about filling out the long tail. That doesn't mean top of the tail disappears.

I don't think Hollywood will be brought low by a couple of Chinese kids lipsynching to boy band songs, as entertaining as they may be. A recent check shows that among the most viewed clips on YouTube right now are trailers/behind-the-scenes-looks for the upcoming Bond, X-men and Spiderman films. Hollywood fare, all.
File under "Headlines you never thought you'd see"

From the Times: "Anna Nicole Smith Wins Supreme Court Case"

Friday, April 28, 2006

Dan Gillmor at Columbia J-School

Here at Little Scraps of Paper, we're not quite ready to live blog events so, here instead is the transcription of the notes I scribbled on the back of my MetroNorth train schedule during Dan Gillmor's "Trends in New Media" lecture last night at the Columbia University Graduate School of Journalism. This is a bit of a (perhaps not) quick (enough) notes dump. (All parentheticals and sentences containing "I" or "me" are my own thoughts):

J-School Dean of Students and new media guru Sree Sreenivasan described the old media/new media "sides" of the profession and then introduced Dan as someone who "created his own side."

Background
For those who aren't familiar with Dan Gillmor, he worked as a reporter at papers in Detroit, Kansas City, and Vermont before heading to the San Jose Mercury News where he covered technology "in the belly of the beast," as he described it, and was one of the paper's most prominent columnists.

I worked at The Merc's (neighboring little, non-union) sister paper, The Contra Costa Times, during the dot-com boom and even for a government reporter like me who had only a passing interest in tech, his column was a must read for understanding what was happening in that particular time and place.

Dan left the Merc to start Bayosphere, a Bay Area citizen journalism experiment which didn't work out quite as Dan had hoped. It's now part of the Backfence network and Dan has founded the Center for Citizen Media at UC Berkeley's J-School and Harvard Law's Berkman Center for Internet & Society.

Dan's talk
Dan started off by regretting that the lectern would get in the way of a real conversation, but it was billed as a lecture after all. (Also as part of the Hearst New Media Programs, there was a panel discussion last November including Craig Newmark and many other interesting folks).

Speaking of lectures...he said that the time of journalism as a lecture broadcast to a passive audience --"the people I call the former audience"-- is closing, to be replaced by the news story not as the end of the discussion, but only the beginning or middle. He admitted that "the implications are a little bit scary to me."

Earlier, he said that all these changes are "gonna be confusing and messy, but also a lot of fun."

Mentioned the recent news that McClatchy, which is buying Knight Ridder, will turn around and sell the Merc and the Coco Times, among others, to Dean Singleton's MediaNews. (MediaNews is infamous in Bay Area media circles for bare-boned operation of its Alameda News Group, including Oakland Tribune and a bunch of mostly East Bay dailies ).

Even before this news, The Merc and others are "tarnished institutions," but sale will have journos there "yearning for Darth Ridder," not-so-affectionate nickname for KR boss Tony Ridder.

Talked of Creative Destruction that's roiling the media business.

Heart of the lecture
Dan proposes abandoning the kind of capital "O" Objectivity that would have reporters call Neo-Nazis for comment on a story about the Holocaust. In its place, would be a set of core principals that would be aided by technology:

  • Thoroughness - let people (readers, etc.) fill in the gaps of what pro journos don't know; link to reference and source material, even stuff that challenges your story. Make journalism more about being a guide than an oracle. Authority of guide increases the more and better sources they point to (courtesy of the hyperlink). Quotes Dave Winer as saying that if you send people away (to good places), they'll come back.
  • Accuracy - possibilities include the strikethrough tag, like bloggers use, to show what was corrected; the AP's write throughs that go on the wires; Wikipedia model would address concerns about the historical record.
  • Independence - Fully disclose any potential conflicts of interest on part of individual and the institution.
  • Fairness - Be fair, but also write what's true and if the weight of facts are on one side, say so.
  • Transparency - Again, disclosure and show people where and how you got your info.
Questions
Dan had mentioned that he doesn't consider himself a journalist anymore, someone asked why. He said that he is/will be asking big tech cos. for money for CitMedia and has investments in start-ups and so can't cover any of these things. But he did say, "I will commit some journalism from time to time."

Dan talked quite a bit about net neutrality, saying if we think media consolidation has been cause for concern up til now, wait and see what happens if greedy, control-freak cable and phone cos. get to run a tiered internet. Says innovation happens at the edge and that's what will suffer under the plan. Said Microsoft was in unusual spot in being on the side of the angels in this one, but that they and others who support neutraility are doing a lousy job of lobbying in Washington, DC.

A J-school student thanked him for raising the issue, mentioned that she had brought it up in a class and urged colleagues to sign petition for net neutrality but that professor said journos shouldn't sign petitions, should stay neutral. This cracked me up. I remember the orthodoxy of the school in this regard (I graduated in '97). Profs telling you not to vote to preserve objectivity. This goes back to Dan's example of the Neo-Nazis. It's a patronizing obsession with the "appearance" of objectivity that too often masks lazy, he-said/she-said reporting while the real story goes untold.

Trevor Butterworth said he agreed with Dan more than he thought he would, but took issue with his glorious portrayal of citizen media as the great democratizer of information. Brought up example of RFK Jr.'s pieces in Salon and Rolling Stone on dangers of mercury preservatives in kids vaccines that was refuted by credible science blogs, but that those blogs and others were drown out by the Huffington Post and others that took up RFK's issue. Trevor said there is a hierarchy in the blogosphere and asked what prevents the kind of populist media that a Goebels or Trotsky would love?

Dan said he wasn't sure of the facts in the case and would take Trevor's account at face value. (There's more to this, but that's for another post) Said he's not looking for "instant perfection" in citizen media, but that he saw a small victory in Trevor's story because at least he and likely many others did find information that challenged a main stream story, info. they might not have found in the past. Trevor completely disagreed.

Final word

In speaking briefly with Dan afterward he mentioned that he had wanted to mention Beyond Broadcast taking place in Cambridge, Mass. next month.

BTW: several attendees said they got word of the talk through Fred's blog. Cool to see the cross-pollination of interests.

Tags:

Wednesday, April 26, 2006

It can always get worse...and probably will

This is bad, but not surprising, news for my old employer, The Contra Costa Times. As far down as Knight Ridder bent over in its kow towing to Wall Street, it never got quite as low as Dean Singleton and his Media News chain.

I lived in Oakland and their Tribune was thin and weak and while I don't know the circ. figures, it's a testament to their poor coverage that the Chron, which hardly ever had more than passing coverage of the city, could be seen on far more door steps than the Trib. For those of us who left the CoCo Times thinking it couldn't get much worse, just watch what happens when Dean moves in.

Clarification: KR cut like crazy in a vain effort to help the stock price, BUT I didn't mean to imply that MediaNews has the exact same motivation in running a low-rent shop. They're privately owned.
How not to do product reviews

Reading TechCrunch yesterday I was reminded of a question I'd left in comments on an earlier post there about the Sonos music system.

Unlike the Sonos post, the BlogBurst one rightly included a disclaimer. My question on the Sonos post,

just curious, is the Sonos a loaner, did you get it free? Disclosure please…thanks.

...has gone unanswered, but I think it's particularly important since Michael Arrngton mentioned there that more gadget reviews are likely to come. He knows how to do disclosure, I hope and trust he'll apply it to gadget reviews, an ares where there's just been too many examples in the blogosphere and MSM of freebies and compromised reviews.

See Fred Wilson's take on the same Sonos system or Scoble on other goodies for how to lay it all on the table.

Sonos is smart to put their product in the hands of influential bloggers, but that move will do more harm than good to their brand and that of the blogger if readers have any reason to suspect that the review is less than fully open and honest.

Monday, April 24, 2006


Mom, dad, meet my new friends!

This is at once depressing and encouraging:

From the NYT, the Fox guy in charge of MySpace...

"wants to expand one of Mr. DeWolfe's advertising ideas — turning advertisers into members of the MySpace community, with their own profiles, like the teenagers' — so that the young people who often spend hours each day on MySpace can become "friends" with movies, cellphone companies and even deodorants."
Depressing because...well, which will make people feel more pathetic: having Tom or some Speed stick as their only "friend?"

Encouraging because this is just the kind of stuff that will cause MySpace to fade a la Friendster. Not the concept, of course, just this iteration of it.

Wednesday, April 19, 2006

A top-down social network?

Visible Path is pitching itself as an enterprise-based social networking site, a concept which makes sense in some ways, for some people, but comes up short overall I think.

Unlike LinkedIn, the network would be paid for by your employer, for example, and based on existing relationships in that company. I can see why a company might benefit from this, but as the actual social networking "unit," what does it do for me? Not much, I'd think.

CEO Antony Brydon seems to be acknowledging as much in a classic, have-it-both-ways quote in this Business Week piece:

"The value in our case accrues to the enterprise, although it also accrues to individuals who comprise the enterprise."

So what happens when you leave that company? Is there any way to carry that "value" with you? Or does the company "own" your contacts. Sounds like having to leave your Rolodex behind for the next guy.

LinkedIn is far from perfect. In this TalkCrunch podcast, Michael Arrington asked LinkedIn's Reid Hoffman what happens after you build your profile. What's there to do? Why come back? I'm still not sure what the answer is. Seems like there's lots of fallow periods punctuated by occasional flurries of activity around job change, professional reference request, etc.

But at least that profile and that network is mine, no matter who I work for. This seems like a model much better suited to a world in which people change jobs and/or freelance often. Does a social network for the enterprise exist at the wrong granularity? Is there any way to import/export your existing networks? Don't know the answers (and even though I linked to it up top, I've been unable to get to their site) so I can't draw too many conclusions.

But as far as the concept goes, since the strength of the network would seem to derive from the enthusiasm and use of its members, I do wonder how "social" it can really be. I'll be interested to see how they do.

Monday, April 17, 2006

Market like a peasant...

So says Seth Godin. Hmm...how does this jibe with Tara Hunt's Pinko Marketing? Is it about everyone becoming a peasant or making sure no one is? Pinkos and peasants...the old schoolers are either laughing or crying. Maybe both.

Thursday, April 13, 2006

Speeding up Starbucks

From Matt Richtel's "The Long Distance Journey of a Fast-Food Order," in the Times about how people in California call-centers are taking remote drive-through orders for restaurants around the country:

"The people behind this setup expect it to save just a few seconds on each order. But that can add up to extra sales over the course of a busy day at the drive-through."

As refined and efficient as Starbucks is in making and serving coffee, I wondered the other day as I was waiting for the woman in front of me to return her change to her billfold and her billfold to her purse and her purse to her shoulder, when they'll truly grasp this concept. The woman tried to slide over and out of my way (and the woman behind the counter could have made an effort to hand me my stuff from the counter), but every surface is so jammed with mints and CDs that there was nowhere for her to go.

A little extra counter space would speed things up mightely, I suspect. I know Starbucks is about lounging and relaxing and feeling unhurried, but it's also about me needing to grab my morning coffee and get to the office in a hurray.

Tuesday, April 11, 2006

Reading the fine print

I was watching this spot for Propel fitness water last night and admiring how the pictures of giant, colorful fruit draw you in as you see them transformed into sports themes (work-out balls, mountain bike trails, etc.) That's when the small print popped up and I felt like I'd been duped. It read: "Contains no fruit juice."

Friday, April 07, 2006





When shows get burned by branding

So Alias is coming back for one last hurrah. It was a great show that never jumped the shark so much as hopped around it. One of the things that took the show in that direction early on was due to its success.

It was cool when Sidney and Will drove neat old trucks (an old 4Runner and Bronco, respectively) that seemed like what their characters would drive. Then they arranged a product placement deal with Ford. Suddenly, supercool, globe-trotting spy Sidney Bristow went from driving a cool old 4Runner to a...Ford Focus? I know they can be cool and tricked out. My point is, no one would go from an old 4Runner to a new Focus. Doesn't seem natural for the character. Which, of course, it wasn't.

PBR on NPR

Funny to hear that very serious-toned guy whose job it is to read the names of the ususally bluechip underwriters of National Public Radio, talking about good ol' Pabst Blue Ribbon which has done well trading on its decidedly downscale image.

Tuesday, April 04, 2006

Newspapers - losing circulation, but gaining readers?

Clearly, not enough people are listening to Jeff 'newspapers just don't get the internet' Jarvis ;).

Friday, March 31, 2006

Experimenting with Microformats (in previous post)

Funny and informative

Mar 31, 2006 by anonymous Slate

★★★★☆ Slate's editors and writers understand that they shouldn't take themselves too seriously. So the always-entertaining site gives you everything from toaster reviews (they like the DeLonghi) to smart political analysis from John Dickerson.

Wednesday, March 29, 2006

Sometimes it pays to Ask

Google is not the be all and end all of search. After a frustrating look through the NCAA site and Nytimes.com, I asked Google and Ask, "When is the Final Four?"

Google gave me garbage. Ask gave me the answer.

April 4 Update: OK, so maybe "garbage" is too strong a word for Google's results. Top result was the official NCAA site. Amazingly, that site didn't display the schedule information on its home page and, at least when I checked last week, there was no obvious link to the schedule information for the men's Final Four. But of course, that's the NCAA's bad, not Google's. Still, you can't argue with the fact that Ask beat Google on this one worse than Florida whopped UCLA last night.

Friday, March 24, 2006

Save the CoCo Times!? Anyone?

I worked at the Contra Costa Times for several years until 2002. What passion there was on the part of reporters was routinely beaten down by managers who ran the place more like an insurance office (then Executive Editor, now Publisher John Armstrong could talk for hours about revenue and circulation, but rarely if ever broached the topic of news), and by a never-ending round of buy-outs that drained once vibrant bureaus, sapped morale and had everyone wondering where they'd be working next week, month, year.

Not surprisingly, the community noticed the disarray every time they picked up the paper. So they picked it up less and less.

So I'm not surprised that, in the wake of McClatchy's announcement that they'll unload a dozen Knight Ridder papers, including the Times, there are campaigns to Save the Mercury News, Save the Pioneer Press, and Save the Monterey County Herald, but, alas, no evidence of a collective will to Save the Contra Costa Times.

Thursday, March 23, 2006

Office ain't Dead Yet

Michael Arrington suggests AjaxWrite can be an Office killer. I'm skeptical. Sure, most people are buying the whole Office cow when all they want is the Word milk. But in pointing to Om's headscratching over a business model, Mike says,
"If people start using this as an alternative to Word, money can easily be made on advertising around the site, with a premium paid version."

Don't get me wrong, it's a nice fast little app without all the Word bloat. But I'll tell you, I can't ever see wanting to put up with ads when I'm in true writing mode. While reading/writing/surfing the Web. Fine. But if I'm working on the Great American Novel (and, of course, I am) I don't want the distraction. A premium version? Maybe. But I didn't buy office for my Dell and I still got WordPerfect with it. It may be very 80s, but it works fine for me.

I also have my doubts when he says,
"Will things like AjaxWrite have an impact on Microsoft’s Office revenues over time? Yeah, it must. Even so, Bill Gates says that he just doesn’t understand our infatuation with thin client versions of Word. That may be true, but at some point I expect Microsoft to come out with ad supported versions of their own clients…they’ll just wait, of course, until they have to. And Google has pushed the envelope with its recent acquisition of Writely."
I'm not that impressed with Google's history of handling acquisitions. Blogger's nice, but Microsoft was the Johnny-come-lately here and Spaces is booming. Picassa is nice, but not a category killer by any means. Keyhole had great results. Dodgeball hasn't really scaled to Google-type numbers, or has it? Orkut's useless. I'm not saying its Writely purchase won't keep the Office team up nights, but the track record is too patchy to assume the magic of Google search will rub off on this latest purchase.
I Want My Two Dollars Receipt!

In my (not so) friendly neighborhood Starbucks this morning, I had an experience that took me back. I was reminded of a time when I was a kid and the paper boy came to the door to collect. The tab is $6 or something and my dad hands the kid a $10 bill. As the kid's sticking the bills in his pocket and turning away, he asks, "do you want your change?"

My father does his best 'these kids today' face and denies the kid any kind of tip while informing him that he should rethink the "tip yourself" approach.

Well, the surly woman in the green apron didn't quite go that far, but she did ask, "Do you want your receipt?" If corporate chains are good for anything it's handing down rules banning their people from saying these kinds of things.

You are a person, not a gas pump that asks, "receipt: yes/no"

How about this? It's my receipt. Give it to me. If I don't want it, I'll let you know. And don't make it seem like my saying yes is a chore.
Bad week for Microsoft.

And it's only Thursday.

Wednesday, March 22, 2006

The Return of the Human

Interesting post from Jason at 37 Signals. I've been thinking a lot about this kind of thing interesting, since the tension between human/computer decisions is at the heart of the project I'm working on. In broad terms, it's a product recommendation tool. I'm not at liberty to say more right now. Soon, hopefully. But everything that's out there now, from Amazon on down to niche verticals pretty much makes recommendations based on computer algorithms, human editors, or some combination of the two. What works best in which circumstances?

Well, with Amazon patenting its suggestion/recommendation tools and the more strident members of the "blogs will set you free" crowd insisting that everything you need to know is already out there in the brains of bloggers and commenters and all you need is a good search engine to find/aggregate it, it's nice to know that some companies are rediscovering the value of human judgment.

On a very-much-related note this week, Google, the quintessential "computer brain," launched its finance site which, in addition to lots of computer code, will employ...yup, editors. John Battelle notes the change in direction for the company:

"Google Finance will have a Groups section where stocks are discussed with paid moderators - that's editors to you and me. And that's a shift, a shift that is worth noting."
Indeed. Editors get a bad wrap because the simplistic view of them pits them against the whole notion of the collective wisdom of the social web. "I don't need an editor to tell me what to think," is a legitimate but oversimplified statement. When editors do that in a one-way "Word of God" manor, they provide no real value and shouldn't be trusted. Newspapers, at least the bad ones (and, no, that's not all of them) are partly to blame.

A good editor does indeed create and in turn rely on the trust of the community. They listen. They facilitate. They save you time and effort from going through stuff that doesn't interest you. Doesn't mean it's junk. Doesn't mean it's not of value to someone else (hence the need to get away from one-size-fits-all news). It just means that for that particular community, the editor included, it's peripheral or indeed counterproductive to the core mission, be it learning about how your local school district works or how a stock is doing or how a piece of software can help you run your business.

The social web has opened up lots of wonderful opportunities for people everywhere to create and share stuff and express themselves online, but it's not sacrilege to note that a lot of it is not of any interest to most of us and can get in the way of our work and play. In fact, that's the beauty of the social web. Most people don't care about any particular piece of information. But as long as even just a few do, that's enough for a community to develop and thrive.

As Jason says, it's about "trimming those weeds before they ruin the lawn."

This is very cool...

Artist Seyed Alavi's aerial view of a stretch of the Sacremento River woven into a carpet at the Sacremento airport. (via Boing Boing).

Tuesday, March 21, 2006

And the Winner of the First LSoP Commenter Award is...

Fred Wilson! Wow. The first person to leave a comment on this humble blog (and very possibly the last) is a guy I really respect, Fred Wilson. I appreciate that he's a VC, the consumate capitalist, and yet he's not afraid to talk politics now and then. Of course I say that because I tend to agree with him.

He also spent part of his childhood on West Point, a place for which I have an affinity considering that when I covered the post for the local daily it was the only time on the job that I didn't want to bang my head against the wall from boredom.

Anyway, his firm, Union Square Ventures, walks the Web 2.0 walk, turning the firm's site into a blog and investing in cool companies (they backed del.icio.us and recently invested in Feedburner), and Fred uses his popular blog as a lab for all forms of social media (podcasts, Flickr, del.icio.us bookmarks, etc.). Plus, he's got good taste in music.

So it's kind of unfortunate that his historic comment was in response to the one post where I was a bit critical of him. He was kind of enough to concede that his comment was over the top (we all indulge in hyperbole now and then), but that he really hates spammers. So do I, by the way. A lot.

Anyway, after a few months of this, I was wondering if anyone would read this let alone bother to comment. It was and still is getting to the point where I may have to follow in Dave Winer's path and shut this baby down: "My work here is done never really started."

I got excited a few months ago when I got shout outs from both Tara Hunt and Doc Searls. Alas, no traffic spike or invitation to join the A-list followed.

Speaking of which, I should mention that I've commented on and linked to plenty of other blogs and it's ONLY the A-LIST FOLKS who've RESPONDED. So let's tone down the snark. That gave me some all the proof I needed as to why these folks are read as much as they are.

Anyway, thanks Fred.

Friday, March 17, 2006

Have You No Shame, Music Biz? (a Pollyanna question, I know)

The counter of my local Barnes & Noble has a jar of 99-cent CD openers.

Years back when I worked at a newspaper in California, we had one of those sucky themed series that reliably fills space in papers everywhere. This one was called "What bugs you?" The most popular answer was, "your newspaper," but we couln't print that so I moved on and wrote a piece about the second most popular answer: CD wrappers.

Overpay for a CD and then pay some more to open it? Gee, I guess it's not just sucky music and the Internets that's causing CD sales to drop.
Please Tell Me You're Joking

I tend to agree with Fred Wilson on issues of tech, politics, and music. But here's where we part ways. A little perspective, please. Fred says:
"I hate spam in all of its forms and the people who engage in it are in the same category as murderers and rapists in my book."
Micro...Soft?

John Battelle says break up Microsoft:
"Microsoft is a middle aged company struggling to figure out how to dance with the teenagers, and its body simply can't keep up with its intentions, no matter how correct they may be."

Thursday, March 16, 2006

What Part of "discontinued" don't you Understand?

Cnet says: "RIP: last respects to these discontinued MP3 players" but then under each of the departed goes on to say, "e-mail me when this product is available."


"These Dells are Great for Porno" (At Least He's Being Honest)

I wonder what the business blog guys like Steve Rubel and Scoble (talk about a "Naked Conversation") would think of this Dell product evangelist?

Hello Washington DC!

Mark Pincus also says, in a post on his old boss and presidential hopeful Mark Warner:

How cool would it be to see a fuck washington campaign funded by a small group of billionaires and millions of ants?! Hell yes. Politics could get fun.
Fred chimes in for the "billionaires":

I'll join Mark (not sure which Mark) if there is a "fuck you" campaign for President in 2008.

Count me in as one of the "ants."
Read the Fine Print

Mark Pincus says of lala: "...it sounds like i can rip all my cd's and then send them in to lala and get a whole new batch sent back..."

It sounds that way, and I'm sure that's how will people will use it, but as I noted here and here, lala doesn't quite see it that way.

Wednesday, March 15, 2006


I love me some tacos. This pair of tasty treats is composed of meat, lettuce, tomato and Post-It Notes. Thank you Mighty Girl!

(P.S. I've requested a burrito for the next course)

Tuesday, March 14, 2006


The "Most dangerous" place I've ever lived

So the USGS has a new map of the Hayward Fault, billed as the "most dangerous" in the Bay Area which, given the amount of seismic activity and the population density in the East Bay, probably makes it one of the "most dangerous" in the world.

I used lived for years in the Montclair section of Oakland, up in the hills off Highway 13 which pretty much traces the fault through that stretch of the East Bay. For all the planning and talk of quake preparedness kits, the only way to live in the Bay Area and appreciate how wonderful it is is to pretty much forget that the place sits atop some pretty shakey ground. The weather helps a lot in that regard.


Thule Kayak Racks, $175

Get ready for spring kayak season.

One set of Thule racks with one set of kayak stackers. Holds two kayaks.

Bought new, these were used for a one week kayak trip after which the rented kayak was returned, and the racks taken off the car and never used again. Near perfect condition. They were used on a Subaru Forester, but will fit other cars with factory rails and the SR kit can be swapped out for a new one to adapt to most others (at a cost of $20 max).

Check out this page if you need to know more: http://www.thuleracks.com/thule/product.asp?dept_id=2&sku=440

Whole system bought new for $275. Asking $175.

This is in the Poughkeepsie, NY area. Willing to ship at buyer’s expense. Shouldn't be more than $10-12 to do so. Interested? Questions? Let me know in the comments section below.

UPDATE: OK. This is a test to see if edgeio works. For the first time, craigslist failed me. I haven't found a buyer for these great racks. So I posted the ad on my blog. No one reads t, but the idea is that edgeio will find the listing (I even used their line of code to tag it) and make it searchable on their site. Well, I posted it yesterday and as of this morning, it still wasn't showing up. Next, I went to the edeio site and entered the blog url. I checked off which post I wanted listed and it immediately turned up in a search for "Thule racks." But....it must assume that the first dollar amount it sees is the price. In this case, $20 refers to the cost of a sixing add-on. Anyone who sees Thule Racks for $20 and excitedly clicks over to see that's not the case is gonna feel they've been tricked. So I'm putting $175 in the headline and hoping that works. Will update if I get any responses.

Friday, March 10, 2006



More Music Madness

Regarding the previous post, it looks like the Mighty Michael Arrington of TechCrunch concurs. He wrotes:

While I’m all for the revenue sharing with artists, pleeeease, lala, get over yourself and drop the condescending, do-the-right-thing-as-defined-by-the-RIAA messaging.

Agreed.

On a related note, Ben Laurie writes about being fooled into buying the new Beth Orton (above) CD from Amazon only to find that its DRM won't let it be played on a computer though there was no warning to this effect.

commented there that I had sticker shock when looking at the same disk at Barnes & Noble this afternoon. $19.99! I haven't bought a CD in years. No wonder. (via Doc Searls)

Thursday, March 09, 2006

La La...huh?

La La, a new site that facilitates CD-swapping launched in closed beta. CD sales are only going to decline as digital music sales increase, so while this may be a cool niche it hardly seems like a growth market.

Still, I can some potential value as a user. They will share 20% of CD revenue with artists, which is nice, but I had to laugh when I saw this from Bill Nguyen:

I ask you to do your part by doing the right thing: remove songs from your iPod or PC if you've agreed to send the CD to another member.

Huh? How does a band benefit from me sending off a CD if, in doing so, I'm wiping them from my playlists and essentially saying that I never want to listen to that album again? If I'm a musician, I want someone to keep my music and send off the disc for someone else to hear. Do I risk forfeiting the sale of a new disc to the secondary market? Sure, but I'd rather have people on both ends of the transaction continuing to listen to my music.

In this scenario, you've got a music community made up largely of people who are dumping music they don't like rather than sharing stuff they love. Seems like the wrong dynamic.

Wednesday, March 08, 2006


M&Ms have nothing to fear
Tried those new Kissables. They're too sweet in that synthetic- sweetner-that-leaves-a-nasty-aftertaste-on-the-back-of-your-throat kind of way. I indulge in candy way too rarely to waste my time and calories on bad stuff. I do like Kisses. But the appeal of them is that they're just straight chocolate and, in having to unwrap each one individually, you don't eat too many. These things you're inclined to scarf down. Not good. I'm sticking with the tried and true M&Ms. Their best attribute? Like Canada Dry giner ale used to say of itself, they're "not too sweet!"

If Rick Perry, a Republican governor from Texas with very nice hair, can't get what he needs from a Republican-controlled Congress and the Bush White House, what hope is there really for the rest of us?

Tuesday, February 28, 2006

Feeding and foraging, a balanced approach to a blog-reading diet

I agree with Fred Wilson . As efficient as feeds are and as helpful as they can be in keeping tabs on a bazillion blogs, they aren't enough to satisfy my Web reading appetite. I liked My Yahoo for a bit. More recently I've been trying out Rojo. I check it religiously every morning when I want a quick and dirty take on the current buzz before settling down to work.

But throughout the day, when I have a little time, I browse. Many folks have the doctrine that they'll only read blogs that offer full feeds because they only read 'em that way. Everyone should offer that, but as a reader, it doesn't mean that's the only way I want it.

Take BoingBoing, for example. Looking at a bunch of text headlines from BoingBoing in Rojo doesn't do it for me. I usually decide what to read based largely on the accompanying photo. With a feed reader, you don't see that until you click on the headline.

Also, despite the abundance of ugly-templated blogs (like, oh, this one) there are still plenty of cool and different ones out there. Design does still matter. I guess what I'm saying is that I like to be fed, but sometimes I like to go out and forage for myself.

Thursday, February 23, 2006


Don't be fooled, bowling only looks harmless

"Limber up, avoid bowling injuries" advises the local daily.

Ever since I picked a ball off a rack and found out it was much lighter than I expected, I've known that bowling can be dangerous. I put too much muscle into it and it swung right into my face, chipping my tooth. Though I guess maybe that was a product of being too limber.

Never mind.

Wednesday, February 22, 2006


Geography still matters and so does a little peace and quiet

As someone who majored in geography and cares greatly about "place," I'm always heartened to see that even in a wireless world, location still matters for business as much as it does for homebuyers. Seems Starbucks is considering moving its content division from Seattle to LA to be closer to Hollywood and the music industry. Funny, I always thought Starbucks' content was coffee. (via PaidContent)

On a related note, Om Malik takes Starbucks to task for focusing too much on piping its audible content into its shops in an effort to boost CD sales and not enough on the content of the piping hot variety that's at its core. He says turning on the music is turning off mobile workers and anyone who wants to have a conversation.

On a related related note, we visited the Westin Diplomat while in South Florida last week. It was down the beach and well up the food chain from the place we were staying, but we wanted to check it out. Beautiful lobby, nice bar. And an oceanfront pool (above) that would be a lovely place to relax were it not for the Duran Duran blasting over the sound system. That's a deal breaker for me. I don't want to listen to someone else's music. Let 'em bring their iPods poolside. Let silence or just the gentle sound of kids splashing and giggling be an option.

Tuesday, February 21, 2006

South Florida sojourn

A few thoughts on South Florida after a recent weeklong visit:

  • When you've been away from Manhattan or the Bay Area for a few years now, as I have, seeing the kind of obscene wealth that's on display in Palm Beach is a little disconcerting.
  • I-95 from Miami to Fort Lauderdale is the craziest stretch of freeway I've ever encountered. That's saying a lot for me, having lived in the Bay Area and Massachusetts. We called the drive the Rodeo. It was common to see people driving over 100 mph and weaving perilously close to other traffic. We saw three accidents and only one state trooper in a week. Talk about white-knuckle driving.
  • There's a weird Florida vibe that I can't put my finger on. Wouldn't want to live there. But the weather sure is nice and I can see why all the seniors love to retreat there from Northeast winters.

Thursday, February 09, 2006

The 30-Second Spot: Alive and Well, Just Not on TV

Saw this NYT story via Dave Winer about ads as the main draw. The best spots are as entertaining as just about any of the TV progamming they support. Look at sites like YouTube where (along with videos of girls kissing) commercials are always among the most viewed. The 30-second spot isn't dead, it just has to work harder. The audience is no longer captive. Advertisers that make ads that people want to see (anywhere, at any time, not just on SuperBowl Sunday) will have effective campaigns.

Tuesday, February 07, 2006

Asking for Personal Information: a Right Way and the Wrong Way

The public is understandably sensitive to matters of protecting their privacy on the internet. So for businesses who want some insight into their customers' web habits, it's clear that there's a right way...

From the blog of design group We Break Stuff:

"...If you'’re wondering about why I'’m collecting this information, I want to trace usage patterns and assert how those relate to the design, usability and IA of web applications. This will translate in some of the next blog posts in the "Building web applications" series. Thanks!"

And a wrong way...

From (my former employer) the Times Herald-Record:

"We would like to know what other local website you visit on a regular or semi-regular basis."
I bet you would. So would the Department of Justice. So would a lot of people. But why on earth should I trust you with this information? What will you use it for? If you can't be bothered to anticipate these questions, who will bother to answer yours?

Friday, February 03, 2006

Blogger's Lack of Self-Awareness

Addendum to post below: while running spell check, Blogger flagged the words "blog" and "blogosphere" as misspelled words. The later I can maybe understand, but the former? What's up with that?

Addendum to the addendum: It just similarly flagged "Blogger". Hello....?
Cheap Thrills

I was at once stoked and slightly chagrined this morning to find that Doc Searls had noted my response to his post on madness-inducing public radio fund drives.

Stoked because I've only been experimenting with this blog for a few months and until this week hosted roughly zero visitors (give or take a few) to it.

Tara Hunt did link to it a week or two back after I asked her a question about her marketer as community builder/enabler.

So, in two weeks, I've gotten at least passing attention from two smart, respected thinkers in the Web world, a young gun and a veteran, respectively. These guys are big time in this world that I'm exploring.

Now, I don't worship false idols. But that's just my point, and it's why I'm getting more encouraged about my prospects for sticking with and improving this blog. Their Technorati rankings are top-notch, but they're as eager and willing to engage with the little folks here in the shadows of the blogosphere as they are with fellow A-listers.

So, why chagrined? Because seeing myself referred to as Pinecone felt silly. I've been meaning to update my "About" information but lacked motivation. Now that I know people might actually stop by for a look, I'll have to make that a priority.

Thursday, February 02, 2006


Of Beautiful Sights and Irritating Sounds

Aside from taking my breath away with this pretty picture ("California Dreamin' on such a winter's day"), this Doc Searls post made me laugh because, in it, he speaks of his(albeit) modest efforts to circumvent his local public radio station during pledge drive hell.

"I give them money," he says, "but not during fund drives. It only encourages them."

I feel your pain, man. Here in the Hudson Valley, our terrestrial public radio comes courtesy of WAMC. Based in Albany, I've been told the station's call letters are the initials of Alan Chartock, its President and CEO. I'm also told this guy is the force behind this station, so kudos to you, Alan. I mean that. But I also mean this: get off the air, please!

My morning commute is about 25 minutes. In that time today, I heard Chartok come on no fewer than five times as he implored listeners to pledge ahead of next week's fund drive, threatening that failure to do so could mean they won't be able to carry the Senate Judiciary Committee meetings on Bush's wiretapping. Not much of a threat for me. Only the true wonks, retired ones at that, listen to these things for more than a few minutes. I'll wait for the story in the Times, thanks. The worst is when he begins, "Sorry to bother you..."

No you're not. You'd be on the air 24/7 if you could. He already pops up on so many of the stations shows, most laughably when he's treated in news stories as an impartial third-party commentator with the title, "political observer." I agree with most of his liberal politics, but his party-line views are so predictable as to make his value as an "observer" less than zero.

My biggest issue with these fund-drives is that they're trying to get you to pay for something by depriving you of it. There's virtually no NPR programming on during the fund drive week. Yet they find time for inane skits always featuring none other than...Alan Chartok. You can bet I won't go near that end of the dial next week.

And then there's his voice. Some people have a face for radio. Alan also has a voice for print. Thanks for all the energy you put into WAMC, Alan. But, please, step away from the mic.

Wednesday, February 01, 2006










SMT5600 vs. Razr. Which name sticks with you?


I don't understand cell phones. I mean I don't understand the logic behind the marketing. Nokia, Audiovox, LG, these are all powerful brands. But do people decide they want an Audiovox phone? I don't think so. Instead, they decide they want a particular Audiovox phone, say the SMT5600.

I've seen this phone. I like this phone. But I have trouble remembering the name. Because it's not a name. It's a bunch of letters and numbers. The Motorola Razr, on the other hand. I remember. Surely part of the phone's success comes from their smarts in using the opportunity of a phone's name to help market it.

Tuesday, January 31, 2006

Papers May Be Using Web 2.0 Tools, but they Still Don't Get That everyone Else is Using them too, Building Their Own Mousetraps.

USA Today has a piece declaring that newspapers are finally waking up to the fact that the media world is changing around them and nostalgia for reading the morning paper over coffee will sustain them only so long.

Headlined, "Papers take a leap forward, opening up to new ideas," the piece contains this quote from a guy from the American Press Institute:
"Across the industry the message I pick up is, 'Oh my God. It's slipping away. What can I do?' " says Stephen Gray, managing director of the initiative, called Newspaper Next. The answer, he says, will require "a shift of thought from, 'How do we get people to read more newspapers?' to 'What problems are people trying to solve in their lives, and how can we help?'"
I disagree. Kudos to the papers for finally embracing the things that many of their readers have been well aware of for years. But these are just tools. What the people who run the newspaper business will never get their minds around is that, unlike those multi-million dollar presses whirling away in their printing plants, these tools are available to just about anyone. So, while newspapers may ultimately have a fighting chance at staying relevant and profitable enough to exist (I, for one, hope they do), they will never again command the kind of authority or dominate the market for (especially local) news as they did in the past.

That's a good thing for the public. It could even be a good thing for papers. If they were willing to accept it. But so far, they aren't.
Is There a Seahawks Baby Out There?

I don't have any insight into who will win the Super Bowl, but I gotta believe that having fans like Steeler Baby gives Pittsburgh a leg up.

Thursday, January 26, 2006

I was glad to see this piece (free reg. req'd) Mark Patinkin in the Providence Journal. It begins:

It was a journalistic turning point for me. I went to Newport to interview a man who had just sailed alone across the Atlantic. It was going to be a dramatic story about boldly facing down nature's fury. I asked him to tell me the most spectacular moments of his trip.

He said there weren't any. It was boring and lonely, and half the time, he was sick below deck.

But didn't he feel like a conqueror?

No, he still felt sick.

It didn't stop me. I kept pumping him for details I could turn into drama.

Then it hit me. I didn't have to. There was an even more compelling angle here: A feature about how crossing the ocean alone isn't all that it's cracked up to be.

That's how I wrote it. It made for great reading. And it had the added advantage of being accurate.



It reminded me of a conversation I had with my editor at the last paper I worked at. This editor prided himself on being a real "story teller" who cared for narrative more than the inverted pyramid.

Of course reporters, who all tend to fancy themselves the next Hemingway, ate this up (myslef included). Trouble was (and is with too much "narrative journalism") that there followed a willingness to pick one compelling theme/hook and make all the facts serve it.

In this case, we were going over a story I was doing on an old, disabled woman who was being threatened with eviction for having taken in her daughter's family after they themselves lost their home as the result of the son-in-law being injured at work and having no income.

My editor picked his theme, something along the lines of the poor "falling" through the cracks (Zero points for originality, I know). Without asking me how the son-in-law was injured, he started playing with a lead that had the guy falling off a ladder. Trouble was, that's not how it happened.

I'm not saying my editor wanted to deliberately insert errors in the story. But you can see how this mindset could produce dangerous results, particularly in the form of reporters who put the telling of the story first and the facts of the story second, with tacit consent from the powers that be. Did this happen at this paper? You bet. Reporters feared having their stories called boring far more than they worried about being called out for playing fast and loose with the facts.