Don't believe the hype
I know it's fashionable to say that any industry that doesn't immediately make its content free on the Web right away just doesn't get it. They're dinosaurs. Doomed. Newspapers? Hopeless. Hollywood? Dead.
The Chartreuse post comes via Fred Wilson who calls it one he wishes he'd written. To Fred's credit, he had a very good post this morning on the global reach of the New York Times, but I disagree about the fate of Hollywood at the hands of You Tube et al.
Certinaly these guys will change the way Hollywood makes and markets movies. But these guys and Hollywood are not mutually exclusive propositions. You Tube and others are about filling out the long tail. That doesn't mean top of the tail disappears.
I don't think Hollywood will be brought low by a couple of Chinese kids lipsynching to boy band songs, as entertaining as they may be. A recent check shows that among the most viewed clips on YouTube right now are trailers/behind-the-scenes-looks for the upcoming Bond, X-men and Spiderman films. Hollywood fare, all.
News You Can Lose...Media, Technology, etc.
Monday, May 01, 2006
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