#9, Be Consistent in Your Language (it's free, too)

I love reading Seth Godin, and I plan to follow the lone one of his "8 Free Things Every Site Should Do" that I'm not already doing for ConsensusBest, specifically, create a consumer product information lens on his Squidoo site. But when, in item #3, he says to "click the button on the top right that says "build a lens," it should actually say that. Instead, I'll have to click on the button reading, "Make Your Own Page Like This."